UPDATE, writethru: Horror ruled at the global and international box office again this session with Universal/Blumhouse’s Halloween Ends bowing to $17.2M in 77 overseas markets for a $58.4M worldwide launch. Last week’s champ, Paramount’s Smile, put in another scary strong performance, dropping just 16% with $16.3M in 61 markets, to beam at a running offshore
Halloween Ends
The over-under on Universal/Blumhouse/Miramax’s Halloween Ends for its debut weekend is $50 million at 3,800 theaters. Some even see it possibly touching $60M, and that’s with a theatrical day-and-date on Peacock. That opening alone is what all films have been averaging at the box office over the last three weekends: $55M. In 2021, Part 2
SATURDAY AM: There’s about $10M missing from the current theatrical marketplace this weekend. Projections for Universal/Blumhouse/Miramax/Trancas’ Halloween Ends were expected to come in around $55M and now it’s looking like $43.4M. Clearly tracking didn’t account for the theatrical-day-and-date factor. Yes, it’s still a profitable gross against the film’s $30M production cost, and Uni’s theatrical distribution
It looks like Peacock needs to juice its paid subscriptions some more. Universal/Blumhouse/Miramax’s Halloween Ends, which is already set for theatrical release on October 14, will also debut on NBUniversal’s Peacock streaming service day-and-date. This is a similar practice to what happened with the previous installment of the revived Jamie Lee Curtis horror franchise, Halloween Kills, last
When Dwayne Johnson takes the stage at San Diego Comic-Con next week, it would be truly seismic if he was to announce that Warner Bros. was moving up the release date to its New Line/DC movie Black Adam from Oct. 21 to earlier in the fall. However, that’s not going to happen. A pile-up of big