Learn about how to create high quality websites using Divi and WordPress with Keegan Lanier in this episode of the LMScast podcast where he and Chris Badgett from LifterLMS dive into how you can build side hustle recurring revenue in WordPress as a white-label service and create cash flow with online courses.
The Addicted to WordPress podcast started out as a sort of Divi news podcast where Keegan would review and go over the features in upcoming releases of Divi, as they were doing a lot of innovation at the time and releasing new features almost every week. From there it evolved into more content around mastering the Divi theme, WordPress in general, and next level business tips.
Keegan started his podcast on Anchor.fm instead of building a full site himself from the start. This is the same way LifterLMS got started, selling a plugin for WordPress, but we were selling through Leadpages, as it was easier to spin up a quick eCommerce site with Leadpages at the time in 2014. We can get so wrapped up in the solutions we create, that we forget to look at ideas around what could best solve the problem, which may be a third-party platform for a time. Every project is a work in progress, so you don’t have to always go for the final model from the start.
Offering a white-label service to other businesses is a great way to dip your toes into the freelance/agency business. Keegan shares an expert tip that you can build a list of agencies you like and respect, and then email those agencies asking to pick their brain on the tools they use for delivering services and invoicing. You’ll get a jump start in your freelance practice for the best path to go with. You’ll also build the relationship, so if that agency doesn’t want to take on a project, they may pass that lead on to you.
Check out Keegan’s course at https://Academy.KeeganLanierMedia.com his website building agency at RefinedCreative.com and his Addicted to WordPress podcast on Apple Podcasts. You can also find him on Twitter at @KeeganLanier Thanks for joining us!