It’s hard to put a price on something so precious, but let’s be real. Babies are expensive.
Lucky for us, October Prime Day has officially kicked off. Parents know the drill. When a sale strikes, we jump, and that’s exactly why my eyes will be glued to my screen for the next 48 hours. This year, Prime Big Deal Days will run from Oct. 8 to 9, which means Prime members will have two full days to take advantage of deep discounts and free same-day and two-day shipping on baby essentials.
As a shopping writer and new mom-of-one, I’ve learned a few lessons in the realm of baby-rearing and what I’ve dubbed baby-budgeting. Here’s a big one: skip the splurges (they’ll grow out of them), stick to the basics, and buy things when they’re on sale. It’s for all these reasons and more that Amazon Prime Day remains my favorite time to stock up on essentials across some of my favorite tried-and-tested brands like Frida, Graco, Ergobaby, Pampers, and more.
Below, I’ve rounded up the best deals across several categories; from postpartum recovery kits to hands-free breast pumps, jogging strollers, bouncers, onesies, and diapers galore. Everything on this list has made the cut for a reason – whether I’ve tested them myself, or the deal is simply too good to pass up.
Read on to shop the best Amazon baby deals by brand or category, and be sure to check back for live coverage of the best sales of Prime Big Deal Days 2024.
Top baby brands running sale during Prime Big Deal Days
Top Amazon Prime Big Deal Days Baby Sales
Car seats and strollers | Baby and mommy essentials | Monitor deals | Baby diapers and wipes | Baby clothes
Prime Day Car Seats and Strollers Deals
UPPAbaby Vista V2 Stroller
I’ve tested many strollers in my tenure as a shopping reporter and new mom, but I’ve never gotten my hands on the acclaimed UPPABaby Vista V2. While a splurge, this stroller is all the talk of the town — known for its simple yet sleek build, ample storage space, and convertible modes for up to three kids.
Britax Willow SC Infant Car Seat
The Britax Willow is another top contender in the car seat category. While it has a lower weight limit than the Graco Extend2Fit, it does satisfy all the safety requirements and comes in a range of stylish colors that parents love.
Graco SlimFit 3-in-1 Convertible Car Seat
Graco is one of the best-known brands for strollers and car seats, and the SlimFit 3-in-1 is probably their most-loved model. This sturdy seat has wracked up 50,000 Amazon reviews, with thousands raving about the compact construction and adjustability.
Baby Jogger City Mini GT2 All-Terrain Stroller
As a new mom who once was an avid runner, this is the next stroller on my wish list. I’ve had more than one mom friend rave about the fact that the Baby Jogger feels light as a feather, auto-locks for easy transport, and features a unique, one-hand fold.
Graco Extend2Fit Convertible Baby Car Seat
Over 70,000 parents have reviewed the Graco Extend2Fit car seat and it boasts an average rating of 4.8 stars, which is an impressive measure for any baby product. The major selling point for this one is the fact that it should last years. It can be used front or rear-facing and is suitable for up to 50 pounds.
Evenflo Slim 2-in-1 Rotational Car Seat with SensorSafe
Though a bit more expensive, the Evenflo Gold Revolve360 still deserves a spot on the list as the one most worth the splurge. The one-hand, 360-degree rotation makes it a breeze to get your child in and out of the car, which means less straining and heavy lifting for new parents.
Baby Trend Expedition 2-in-1 Stroller Wagon PLUS
If your baby has been attempting to wiggle out of their stroller, it may be time for a wagon. This option of Baby Trend is built for all your adventures, featuring plush seat cushioning that can be transformed into a lie-down mat and a flip-over basket that can be used at the front or back of the wagon.
Dream On Me Vista Moonwalk Baby Stroller
If you’re not sold on the fancier feature-heavy strollers, but also don’t want something that looks like it will fall to pieces the second it hits the ground – I suggest the Dream on Me. This budget-friendly stroller folds down, comes with a full-size canopy, and weighs only 13 pounds.
Prime Day Deals on Baby and Mommy Essentials
The Fridababy NoseFrida Nasal Aspirator is a must-have for parents, designed to provide quick and gentle relief for your little one’s stuffy nose. Its unique design keeps things sanitary with disposable hygiene filters, making it both effective and safe. Shop other Frida Baby favorites on sale, including the 3-in-1 Infrared Thermometer, 3-in-1 Cool Mist Humidifier, and even the Baby Essentials Kit, during Prime Big Deal Days.
Frida Mom Pre-Packed Hospital Bag Essentials
There are several items that should be in your hospital bag checklist, but the best way to streamline your packing is to bundle. I stocked up on a range of Frida products, and this recovery kit is the best-all-in-one for your buck. It’s packed with all the essentials: instant maxi pads, perineal healing foam, pad lines, and a peri bottle.
Hatch Rest Baby Sound Machine, Night Light
I was gifted the Hatch light shortly after giving birth, and I can’t stop telling everyone how much it’s worth it. This small, but mighty device offers light and sound pairings to help your baby wind down at night, and believe me when I saw both you and your baby will be sleeping better once you start using it.
Munchkin PAIL Diaper Pail Baby Registry Starter Set
Don’t worry about smelling dirty diapers again. The Munchkin PAIL is a new parent’s best friend. The patented self-sealing system keeps odors contained whether the lid is open or closed, so your nursery smells fresh all day.
Ergobaby Evolve 3-in-1 Bouncer
Few bouncers are comparable to the Ergobaby Evolve. The three-in-one design offers three heights to grow with your baby, starting with cradling a newborn, rocking and soothing, and then converting upright into a toddler chair for reading and playing. There’s no nee to fret over spills and messes —the seat cover is removable and washable.
Frida Baby Electric Nail Trimmer
Perhaps one of the less “trendy” baby items, but an important one regardless. Babies accidentally scratch themselves often, and an electric nail trimmer will make your life all that easier, even if you’ve got a squirmy baby on your hands. The buffer has a child-safe rounded edge and four interchangeable pads.
Ergobaby Embrace Cozy Newborn Essentials Baby Carrier Wrap
Slash 40% off the Ergobaby Embrace carrier. Wraps can be confusing and uncomfortable, this was one of the few baby carriers I managed to put on by myself. It’s simple, lightweight, breathable, and adjustable to a variety of body types. Best of all, it folds up easily so you can throw it in the bottom of a diaper bag when you’re on the go!
Willow Go Hands-free Breast Pump
I’ve seen moms get into Facebook fights over the Willow Go Hands-free Breast Pump. This is one of the most popular, expert-recommended breast pumps on the market. It offers hospital-grade suction, no clunky cords are involved, and it connects with an app where you can adjust your suction and track your input.
RUVALINO Diaper Bag Backpack
Diaper bags are great, but let’s face it — parents don’t always have the hands to carry them. The Ruvalino backpack has all the bells and whistles of a typical diaper bag, without the hefty price tag. It’s got plenty of pockets for bottles, toys, diapers, snacks and more. Plus, it’s marked down over 50%.
Desitin Daily Defense Baby Diaper Rash Cream with Zinc Oxide
Diaper cream might not be the first thing on your wish list, but it’s certainly essential. Desitin was the first brand my daughter’s pediatrician recommended, and it’s done its job swimmingly. I recommend stocking up while it’s on sale and keeping a tube in every room in the house.
Frida Mom Nursing Pillow
If you’ve embarked on a breastfeeding journey, this c-shaped baby feeding pillow will quickly become your best friend. Take it from me: those middle-of-the-night wakeups are not easy, and having a cushioned backrest to help position your baby will make all the difference in getting a good latch. Pair this with a lactation massager to make your breastfeeding sessions that much easier.
Momcozy Breast Pump hands-ree M5
Leave it to Momcozy to make a breast pump that real moms love. It’s only 2/3 of the size of a typical pump, but some say it’s up to twice as efficient. The pump mimics the shape and sucking of a baby’s mouth to promote milk flow and secretion. Minimal parts mean it’s much easier to clean, too!
The hiccapop Pack and Play Mattress Pad adds an extra layer of comfort to your little one’s playpen, offering nearly 2 inches of thick, plush support for naps or playtime. Its washable cover and convenient carry bag make it perfect for parents on the go, ensuring easy cleanup and portability.
The Cosco Simple Fold High Chair makes mealtime a breeze with its compact design and 3-position adjustable tray, perfect for growing little ones. Its easy fold feature allows for quick storage and portability, making it a convenient choice for busy parents.
Prime Day monitor deals
Owlet Dream Sock
Here’s another essential I don’t think I couldn’t live without. The Owlet Dream Sock tracks everything from your baby’s pulse to oxygen levels, wakings, and other sleep trends in real time. As an anxious new mom, this was one of the few items that gave me a sense of relief. For $75 off, there’s no better time to buy it.
HelloBaby Baby Monitor with Camera and Audio
Never miss a moment or a good deal! HelloBaby’s top-rated baby monitor is $30 off for Prime Day. Customers say the night vision is precise and the long-lasting battery makes it possible to use for several nights in a row. Parents love the peace of mind that comes with the fact that it does not require wifi to operate.
The baby monitor offers crystal clear audio and video, providing real-time footage and sound so parents can closely observe their little ones. Its exceptional image quality allows caregivers to see every detail, ensuring they never miss a moment. With the latest 2.4GHz FHSS technology, the monitor establishes a secure and stable connection without the need for Wi-Fi or app pairing, safeguarding your baby’s privacy from potential hackers.
Prime Day Deals on Baby Diapers and Wipes
Hello Bello Premium Diapers
Diaper duty with some fun designs! Hello Bello makes girl and boy diapers with surprise patterns, which aren’t just stylish, but also more affordable during Prime Day. If your kiddo is always running around the house in a diaper — they might as well look good doing it!
Huggies Natural Care Sensitive Baby Wipes
Huggies was not playing around with the natural care wipe line. These wipes are thick and durable, and provide an effective clean without causing any irritation. I also appreciate the fact that the easy-clasp dispenser keeps them from drying up.
These plant-based diapers offer up to 100% leak protection while nourishing your baby’s skin with a shea butter-infused liner. They’re free of fragrances, parabens, latex, and elemental chlorine, providing trusted, safe ingredients. Hypoallergenic and now twice as soft as before, they’re gentle on your baby’s delicate skin.
Prime Day Baby Clothes Deals
Cute Baby Snowsuit
Keep your baby warm, cozy, and cute this winter. This windproof jumpsuit is loved by parents for its snap closure, cuffed pockets, and bear-ear hood. It’s available in eight colorways, so you can find the one that speaks to your little one’s style.
The Children’s Place Baby Family Matching
For a holiday family-matching moment (hello Christmas cards!), look no further than The Children’s Place. This apparel brand has knocked it out of the park with its cheerful pajama designs that start with newborn sizing and go all the way up to XL adult. Most pieces are already reasonably priced, but with the added Prime Day discount, you’ll have no excuse but to buy a set for the whole family.
Gerber Baby 12-pair Sock Bundle
If you thought you had a habit of losing your own socks, just wait until you have a baby. Teeny-tiny socks always seem to find their way out of the sock drawer, which is why a Prime Day deal on a sweet Fall sock deal can not be missed.
The Children’s Place Baby Puffer Jacket
It’s getting chilly outside, which means it’s time to add a wind and weather-resistant jacket to your baby’s closet. This one is marked down 44% and comes in a range of stylish colors like bright red and navy blue. What’s not to love about it?
I may have prefaced this roundup by recommending to stick with the basics, but if there is anything extra to add to your cart it’s something oh-so-cute that is also under $10. Cue the baby bathrobe. There are photoshoots bound to happen.
As adorable as baby clothing is, the fact of the matter is that it doesn’t last forever. Babies grow like weeds, which is why I decided to bundle up and purchase most of my daughter’s clothing from Gerber. The fabric holds up well in the wash and the buttons clasp easily for quick changing.
FURTALK Baby Beanie
Real talk. These FURTALK baby beanies might be the cutest thing on this list, and at just under $15 — there is no reason not to add them to your cart ASAP.
Your October Prime Day FAQs, answered
What is Prime Big Deal Days (aka October Prime Day)?
Prime Big Deal Days is an Amazon-hosted sale event exclusive for Prime members. It’s similar to Amazon Prime Day, offering a wide range of deals and discounts on various products, and spanning two days annually in October.
How long does October Prime Day last?
The sale runs just 48 hours, beginning at 12 a.m. PT on Tuesday, October 8, through 11:59 p.m. PT on Wednesday, October 9.
When does October Prime Day end?
October Prime Day ends October 9 at 11:59 p.m. Pacific time, so east-coasters have until about 3 a.m. on October 10 their time to shop the deals.
When is the next Prime Day?
Already wondering when the next Amazon Prime Day is? Prime Day takes place in July each year. While Amazon hasn’t confirmed the dates for Prime Day 2025, it’s safe to assume it will take place in mid-July — similar to previous years.
Do you have to have Amazon Prime for October Prime Day?
While Prime members can take full advantage of Amazon Prime Day (plus all the benefits of the subscription), interested shoppers can grab a 30-day free trial to enjoy Prime Day with no strings attached.
What are the best October Prime Day deals?
From reporting on Amazon Prime Day throughout the years, we can tell you for certain that it’s the ideal period to upgrade to Apple’s latest AirPods, restock some new kitchen items and comb through the massive catalog of Amazon best-sellers.
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This article was written by Miska Salemann, New York Post Commerce Journalist. As a Gen Z first-time mother of one, Miska tests baby, maternity and postpartum products ranging from stylish new kids clothes to long-trusted diaper brands with her daughter. She evaluates baby- and mom-approved products for practicality and quality, and consults medical and parenting experts to weigh in on safe ingredients, usage and more. Before arriving at the Post, she covered the lifestyle and consumer verticals for the U.S. Sun.