Mass. native Clairo premieres music video shot in Worcester

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Music

The video for “Juna” was shot at the Wrestling Open in the White Eagle in Worcester.

This cover image shows the self-released “Charm” by Clairo. (Clairo via AP)

Indie pop singer Clairo isn’t waiting for her October concerts in Boston to pay homage to her Massachusetts roots.

The Carlisle native shot her newest music video for her track “Juna” at a wrestling match in Worcester.

The music video, her first in five years, was shot during the Wrestling Open show at the White Eagle in Worcester. “Juna” is the latest single off her new album, Charm.

“It was just a very, very fulfilling day in general,” Ryan Clancy, a wrestler featured in the video, said about the filming. “It was definitely a new experience and I’m very grateful.”

In the video, the singer pays a visit to a wrestling match. While she’s at the ring by herself, she watches the wrestlers leap, jump, tumble, and yes, punch each other. Clancy said Clairo (who’s real name is Claire Cotrill) spent some time when the cameras weren’t rolling checking out the set.

“She was in the ring, and she was doing a lot of what a lot of people who are unfamiliar with our business do, which is check the ropes,” he said. “They realize that the ropes are real rope, and the ring is not soft.”

Later in the video, real patrons to the Open watch the bouts. Clairo joins them, glass of wine in hand, and sporting a new shirt. The shirt? Clancy’s own merch.

“That was her choice,” he said. “In fact, it was a surprise to me that she was wearing my T-shirt. Some of the other wrestlers made me aware of it. I had no idea how she was wearing my T-shirt, so I thought that was very cool.”

He decided to donate all of the proceeds from the shirt she wore in the video to the American Foundation for Suicide Prevention. “I see it fit that I can just give it all away to other people who probably do more than I do, to help raise awareness for something that I think is very, very important.” Clancy said. 

Coincidentally, Clairo has been an advocate for mental health and suicide prevention through her music. Clancy said he had no idea about Clairo’s advocacy.

“It’s funny how those things work,” he said. 

In a notable stretch of Juna, Clairo makes trumpet noises with her mouth. Towards the end of the video, the camera pans over to the audience at the match. They are all, in time with the music, making trumpet noises with their mouth. Some mime playing a trumpet. 

The penultimate shot of the video features Clancy jumping from the ropes and landing in the ring. His biggest takeaway from the shoot wasn’t the publicity, or a rising star in the music world wearing his merch, he said. It was the bonds he got to form.

“I’m very, very grateful, and as all the other wrestlers, I’m sure are as well, for the experience that she provided for us,” he said. “Because, you know, she did that for us.”

The video ends with Clairo surrounded by all of the other wrestlers as they strike poses. The championship belt rests on her shoulders. 

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